Outcomes
Whether the thing shipped actually changed anything.
- Tying engineering to user and business outcomes
Teams that measure shipping without impact drift into irrelevance.
10 min read
- Owning the outcome, not just the output
From 'we shipped it' to 'it worked' as the team's self-definition.
7 min read
- When the outcome is unknowable in the quarterSoon
Run long-horizon work inside a short-horizon org without losing the team's confidence.